So+what?

Friedman's theory is solely based on 21th Century trends and events. He sees globalization happening at a grande scale exponentially. This means many of the IT giants are in jeopardy as smaller businesses take shape and are propelled by consumers. With the wide-availability of services and online tools for everyone who has access to the Internet, the world is becoming 'flat' in the sense that everyone has an even-playing field. That is to say no one has an upper edge in any sense.

//Facebook// has proven this concept by making it available for everyone in the world. Originally, it was used only for high school and university students in North America. Now it is available in multiple languages (including Pirate!!) and can be used in other nations.

//Flickr// avails itself to users to tell their stories to the world and to share ideas and ultimately their photos which furthermore explains the views of the world. Everyone who has access to this tool can do this and quite frankly, it is too widely-availalble and makes an impact on globalization.

//MSN// is a tool that is used to communicate in real-time. Users don't have to wait for the slow process of mail or to wait at their phones because the lines are tied because MSN allows for easy access to others for networking. Users can talk in groups and in more ways than one. It is the versatility that makes this online tool stand out and it does more than just permit clients to exchange messages.

The trend looks promising as of now, but the future remains to be seen as Friedman's theory take a stand. Societal goal would encourage globalization and for everyone to know what is going on in our very own world. Societies can greatly benefit from the growing trend of globalization because goods can be exchanged. The aforementioned tools are just a glimpse of what is out there that promotes globalization; the choices are limitless.